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Prudential Arizona Properties understands that exceptional homes require exceptional marketing. Our Fine Homes Marketing Program emphasizes internet exposure, REALTOR® networking, high quality photography, extremely targeted direct mail, and select local, regional, and national advertising.
Listed below are just the highlights of how Prudential Arizona Properties markets Fine Homes.
Prudential Arizona Properties Fine Homes Portfolio
High-Quality Photography
- Superior photography is of the utmost importance when marketing luxury homes. High quality photos are the corner stone of our marketing campaign.
Internet Marketing
- Multi-photo, crystal clear, Virtual Tours are emailed to select high-end buyers and posted to the Web's most highly visited real estate information sites including www.yahoo.com, www.Realtor.com, and most importantly www.PruAZ.com.
- CDs of the virtual tour are produced and labeled with your property photo and address—the ideal "give away" during home viewings or by request.
- A Virtual "slide show" is e-mailed throughout the Prudential Arizona Properties Realtor® network, to the Valley's top Realtors®, to personal sphere of qualified buyers, and to top producing Prudential Real Estate Realtors® nationwide.
Direct Mail
- High-quality, heavy stock, glossy finished, photo postcards are mailed to the surrounding neighborhood and select high-end Valley markets monthly until the property is sold.
Property Fliers
- High-quality, multi-photo, full color property brochures are produced for onsite display and distribution.
Communication
- Immediate contact on any purchase offer.
- Weekly reports of all showings and prospective buyer comments.
- Quarterly reports on Realtor® walk-through activity, all viewings, all comments regarding price, condition, market conditions and marketing activity.
- 24/7 Transaction Management for online tracking of all real estate activity.
Print Advertising
- Wall Street Journal
- USA Today
- Prudential Arizona Properties' unique Fine Homes publication
- Fine Homes, full color center spread in Prudential Arizona Properties' exclusive Valley of the Sun Buyer's Guide
Special Events
- Showcased at Fine Homes/Resort Property national networking events attended by Prudential's leading Fine Homes Realtors® and brokers across the nation.
- Catered, by appointment, luxury Realtor® viewing events
The Fine Homes Marketing support available through Prudential Arizona Properties and the Prudential Real Estate Network are vast. When it comes to customizing an effective campaign to market your luxury home, our knowledgeable Sales Associates have exceptional resources at their fingertips.
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